Digital Marketing by Patrick LaJuett

Divine Lighting offers professional outdoor lighting services for customers in the Charlotte, NC area. We designed a new Google Sites-powered website for them. The redesigned site is mobile-friendly, modern, and visually appealing... with some great-looking photos! Some of the cool new site features we integrated include: Site-wide search CSS3 animated call-to-action buttons Embedded form for gathering leads Links to popular review sites (Google Maps, Angi, Yelp and BBB) High-resolution photo gallery New website for outdoor landscape lighting company Patrick LaJuett is an SEO expert in Lake Norman, North Carolina. Patrick has more than two decades of experience in visual communications, information technology, and brand marketing.

We designed a brand new website for Vyzion Photo ! It's secure, mobile-friendly and features high-end photographic images.

We redesigned a website for Times Oil Corporation , based in Lincolnton NC! It's secure, mobile-friendly and features an interactive map of their store locations.

We specialize in marketing for telecom . We're excited to announce we just launched the Telecom Directory , a website aiming to help promote companies in the telecom sales distribution channel. The new website is a single comprehensive source for companies and persons providing telecom-related services. The directory is now accepting requests for free, standard, and featured listings to telecom channel-related persons and companies. The website was built using the new Google Sites and features a security certificate, a fully responsive design, and a full site search. Patrick LaJuett is a digital media architect in Charlotte, North Carolina. Patrick has more than two decades of experience in visual communications, information technology, and brand marketing.

My portfolio website - built using the new Google Sites Patrick LaJuett is a digital media architect with more than two decades of experience in visual communications, information technology and brand marketing.

10 Questions Your Web Designer Should Ask You Here are ten questions I ask as part of the initial sales call and web design project kickoff meeting: Who is your target audience? (b2b, b2c, etc.) Where is your target audience located? (local, regional, national, global) Description of your 'typical' client? (general public, professional, hobbyist, etc.) What is the primary goal of your website? (sell, acquire, inform, etc.) Who are your main competitors? What marketing are you currently doing? (tv, radio, web, print ads, etc.) What are your branding guidelines? (logo, colors, typeface, etc.) What types of graphic files can you provide? (photos, graphics, icons, etc.) Do you have a content author available? (text, articles, social media, etc.) Do you have access to your current website analytics data? Each project is different, but this helps get us on the same page. For more etailed info, here is my " 6D Development Process " for Website Design Proj...

Teamed up with YOW! Australia to develop a family of related conference and event websites. http://melbourne.yowconference.com.au Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

New site features responsive design, interactive quoting forms and more. Here's a new Google Sites we developed for an insurance company located in Grand Rapids, Michigan. BEFORE REDESIGN AFTER REDESIGN http://www.grubbsgroup.net/ Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

Recommended WordPress SEO Steps These are the baseline steps I take when optimizing a WordPress website for search: Backup Plugin- Install  BackWPup : **Run backup job before installing plugins** Security Plugin - Install  Wordfence : Keep WordPress core and plugins up-to-date Organic SEO Plugin: Install WordPress SEO by Yoast Customize all Page Titles & Meta Tags Utilize Google Webmaster Tools Utilize Bing Webmaster Tools Tracking Plugin: Install Google Analytics -  Google Analytics by Yoast Performance Plugin: Install PageSpeed -  GZip Ninja Speed Note: The plugins listed are my recommendations only.  Many alternatives are available, just make sure they are compatible with your version of WP. Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

 Custom Google Sites developed for local small business New custom Google Sites web design for Plant Concepts in Webster, New York This is the 51st website we have designed using the Google Sites platform. Google Sites design elements: Mobile-friendly layout Responsive image sliders ( how-to ) Google Drive integration Micro blog Mapped domain Embedded forms For more examples, check out our  Google Sites demo website Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

Three's Company -  3 Custom Google Sites Launched This Week We've been working on these Google Sites websites for a while.  Finally received the green light to launch them.  The first two (Sarkis and Diplomat) are redesigns for existing html sites.  They are sister sites, so we linked them together using similar navigation systems and layout grids.  For the ATP site, we worked with their design team to put together visually distinct home page which links to a contact page and a Google Sites micro blog. Sarkis Caterers   Diplomat Banquet Center and Hotel   ATP Marketing Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

 Here is an example of how Google Sites can be used to create a custom and compelling website. http://www.5ddental.com With a bit of design ingenuity, Google Sites can be used to create great looking Websites.  Start with one of the base templates, and modify the background images, color scheme, and page layouts. Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

New TimelySites for Enhanced Communications Solutions Fast loading, search engine friendly, and integrated with Google Apps for Work   Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

Two if by Google Sites We have many more Google Sites in the design pipeline, but here our the latest.  Freshly developed and launched for locally based clients. Projection Video Professionals Integrated Power Systems International, Inc. Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

Create a unique Google Sites website by customizing a base theme We recently completed a Google Sites website for a local roofing contractor.  The site features a unique look and feel, developed by using the base theme "Ski". Google Sites base themes allows you to start with an existing theme and make the following customizations: Site width Color scheme Font family Background images Element sizing Page grid Navigation Visit the website:  http://gregtheroofer.com Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

What Your Website Designer Will Need from You This is intended as a quick guide to help in the development of your new website. Pre-design phase: Purpose and Goals Audience and reach (Local, regional, national) Existing print collateral (PDF format) Examples of web sites you like (including competitors) Time frame and budget Domain name and registrar information (GoDaddy, Network Solutions, etc.) Hosting preference (if applicable) Design phase: Sitemap (simple outline of page hierarchy) Company logo or branding (AI, EPS, GIF, JPG, PNG, TIF format) Company contact information, addresses, phone numbers, fax numbers Text copy (MS Word, or similar word-processing format) Relevant photos or diagrams (JPG or PNG format) Social network handles (Twitter, Facebook, Google Plus, Pinterest, YouTube, LinkedIn) Post design phase: Google account email address (Analytics) Communication is the key to ensuring a successful website launch. Hopefully this helps set exp...

Google Sites Launch for International Client http://www.indostek.com Here's a project that came in from Jakarta, Indonesia.  It was a collaborative effort with the customer providing the initial copy, diagrams and photos.  We took the input and built a modified Google Sites template based on the "Simple" theme.   Project Summary: Google Sites CMS hosted in Google Apps Design elements include: Custom background to match customer logo Modified horizontal navigation Two column inner page template Site search Homepage slider Sidebar and footer Collaboration method: Gmail, Google Docs and Google Drive  Turnaround time: 2 weeks One of the most enjoyable things about being a web designer, is being able to work with a geographically diverse client base.  Google Apps enables cloud-based collaboration, which simplifies the web development workflow process.  The future is bright!? I'm hopeful that Google with continue to integrate...

 Here are a few examples of our custom Google Sites design and development work. Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

An Overview of Google Sites Sharing You can easily control who can view or edit your Google Sites by changing the sharing settings on your site.  To do this, log in to your site, click the "More" drop-down...then select "Sharing and Permissions". From here, you can invite users to be either viewers, editors, or owners. Adding "Owner" level permissions in Google Sites What the Google Sites access levels mean: Users set to "Can view" can view pages only.  No editing rights allowed. Users set to "Can edit" can create, edit, move and delete pages. Users set to "Is owner" can do everything , including deleting a Google Sites. Source:  https://support.google.com/sites/answer/90594?hl=en Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

Google Snippets in Search Results Snippet Discovery I recently discovered a unique occurrence of Google snippets that appeared in a Google search engine results page (SERP).  It happens to be one of my portfolio pages, so naturally, it peaked my interest. A Google snippet is a description of or an excerpt from the webpage.  A snippet refers to the description portion of a Google search listing. Take a look at the SERP snippet below: Note, the snippet is made up of an element count (40+ items), the meta description, and four excerpts from the page. Page Rendering in Browser Here's what the portfolio page looks like when rendered in the browser: Underlying Page Code In this case, it appears as though the Google bot has gone into the page code, and parsed out the top four image descriptions.  What's interesting is that the page contains an html table with alternating rows.  Images, followed by the company name and location. ...