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Social Media for Small Business

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Social Media for Small Business - Don't Over Complicate Things! I get a lot of questions from customers regarding social networking. The majority of them feel it is something they should be doing.  But many have a fear of taking the plunge... due in part to concerns with not having enough time. Being active on social media doesn't have to be overly complex.  A few minutes a day can get the job done for 99% of the small businesses out there.  Here are some thoughts on how a small business can benefit from being "social". What Is Social Media? According to Wikipedia, "social media refers to interaction among people in which they create, share, and/or exchange information and ideas in virtual communities and networks. It introduces substantial and pervasive changes to communication between organizations, communities, and individuals." Why Small Business Should Incorporate Social Into their Marketing Efforts Audience Reach + Relationship...