Digital Marketing by Patrick LaJuett

We specialize in marketing for telecom . We're excited to announce we just launched the Telecom Directory , a website aiming to help promote companies in the telecom sales distribution channel. The new website is a single comprehensive source for companies and persons providing telecom-related services. The directory is now accepting requests for free, standard, and featured listings to telecom channel-related persons and companies. The website was built using the new Google Sites and features a security certificate, a fully responsive design, and a full site search. Patrick LaJuett is a digital media architect in Charlotte, North Carolina. Patrick has more than two decades of experience in visual communications, information technology, and brand marketing.

  Shop local NC, save jobs, feel good. The NCBizList.com mission is to help support locally run companies throughout North Carolina. They recognize that small businesses are the lifeblood of the NC economy. Keeping money in nearby neighborhoods by shopping locally will help ensure a thriving community. The site is now accepting requests for free listings as well as featured listings.  All companies must be verifiably located in North Carolina. NCBizList was built using Google's updated WYSIWYG website design tool "new Google Sites". The directory features a security certificate, fully responsive design, and an internal site search. Patrick LaJuett is a digital media architect in Charlotte, North Carolina. Patrick has more than two decades of experience in visual communications, information technology and brand marketing.

The New Google Sites is great for quickly building mobile friendly (responsive) websites.  I have migrated three sites in the past few weeks.  The drag and drop GUI makes it super easy to get a website up and running.  Here are a few examples below. Patrick LaJuett is a digital media architect in the Lake Norman area of North Carolina. Patrick has more than two decades of experience in visual communications, information technology and brand marketing.

My portfolio website - built using the new Google Sites Patrick LaJuett is a digital media architect with more than two decades of experience in visual communications, information technology and brand marketing.

Dancing with WordPress We finishing up a new local website for Rochester Dance Lessons.  The Website was designed and developed using WordPress 4.5.2. WP Plugins: Visual Composer - Drag and drop page builder Wordfence - Security, anti-virus, firewall JotForm - Contact form UpdraftPlus - Secure site backups Yoast SEO - Organic search optimization Sassy Social Share - Sharing tool Photo Gallery - Responsive image gallery   http://rochesterdancelessons.com Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

Rockin' with WordPress We launched a new local website this morning for Rockbridge Realty Group.  The Website was designed and developed using WordPress 4.4.2. WP Site Specifications: Hosting: GoDaddy Theme: Spacious (Mobile-friendly) Plugins: WP Property, Yoast SEO, UpdraftPlus Backups, HungryFEED, Header and Footer Other: Dedicated IP   Optimization and Metrics: Google Search Console Google Analytics Rockbridge Realty Group is a real estate brokerage firm.  Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

I have done quite a few website redesigns over the past decade or so.  When taking on a new project, I suggest to customers that they utilize a content management system (CMS).  The ease of updating content (versus traditional code editing) is a huge winner for clients. My favorite web CMS platforms are WordPress, Google Sites and DNN.  See the benefits of each here . The Project: This project was for a local home builder looking to modernize and expand their online presence. Out With the Old: The old site was something I designed a while back using MS Expression Web (html 4, CSS and JavaScript).  It was functional, but not very easy to update. BEFORE REDESIGN - HTML4 Website before being redesigned. In With the New: For the new website I opted for Google Sites (, with embedded Google Drive documents, Picasa Web albums and YouTube videos. AFTER REDESIGN - GOOGLE SITES Google Sites for local home builder after redesign. Let me know w...

Relax It's Parallax Here's an example of a parallax scrolling single page website built using DNN 7.4.  Parallax scrolling involves a background image moving at a slower rate than foreground content.  This creates a layered effect as you scroll down the page, providing a subtle element of depth. In the example below we focused on "call-to-action" from traffic arriving via a display ad banner campaign. http://replacementwindowmilwaukee.com Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

New WordPress website for Rich Beginnings child care in Brighton, NY http://richbeginningschildcare.com Patrick LaJuett manages a website design agency , where he supports clients as a Web technology consultant and search marketing strategy adviser.

Make Sure Your Website is Mobile Friendly. Earlier this year, Google Search expanded its use of mobile-friendliness as a "ranking signal". This change affected mobile searches worldwide and had a significant impact on Google Search results. Google's Mobile-Friendly Test Tool How to get the“mobile-friendly” label from Google. Avoid software that is not common on mobile devices, like Flash Use text that is readable without zooming Size content to the screen so users don't have to scroll horizontally or zoom Place links far enough apart so that the correct one can be easily tapped If you want to make sure that your page meets the mobile-friendly criteria: Check your pages with the Mobile-Friendly Test . Read Google's updated documentation, " Webmasters Mobile Guide " on how to create and improve your mobile site...

Easy, stable and connected to the Google Apps for Work product suite. Baseball team website developed using Google Apps for Work - Google Sites Enabling customers to manage their own content is the right way to go.  I choose Google Sites as my go-to web CMS platform.  Here are a few reasons why... Integrate Google Calendars Embed Youtube videos Instant micro blogging platform SEO friendly Hosted in the cloud Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

12 steps to follow for a building a successful WordPress site. Set-up a basic Linux hosting plan on a secure server environment. Bluehost, 1&1, GoDaddy, etc. Install the WordPress application (should be a 1-click install via host control panel) Purchase and install a WordPress theme Themeforest is a good place to start TIP - Make sure it passes Google's mobile friendly-test Customize the WordPress configuration and settings Upload your logo Modify colors to match your brand Set fonts and sizes Create or import content Add pages Author blog posts Upload images Bigstock (fee),  Pixabay (free) Enhance user experience Add desired menus (top, side, footer) Add widgets Connect with social media profiles Install plugins to extend WordPress functionality Security - Wordfence Backups:  BackWPup Search engine optimization - Yoast SEO Test, tweak and test some more Launch Submit website URL to Google Search Console Submit XML Set prefer...

New site features responsive design, interactive quoting forms and more. Here's a new Google Sites we developed for an insurance company located in Grand Rapids, Michigan. BEFORE REDESIGN AFTER REDESIGN http://www.grubbsgroup.net/ Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

New Nobles & DeCarolis website was built with DNN Utilizing a Responsive DNN Skin to ensure better customer experience We took an older DotNetNuke website and upgraded to a modern responsive skin. The result is a better looking and easier to navigate website.  Here's what we did: Updated CMS to latest stable DNN build Applied responsive skin Modified to match customer brand Migrated content Integrated custom photography Added CSS3 animation Q/A Tested Launched Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

Building a WordPress Website in version 4.1.1 Just launched a new WordPress website for a custom home builder.  We took the html website originally designed years ago and migrated the content into a clean WP installation. WordPress design features: Mobile friendly theme (Real Property) Image slider (Revolution) Real estate property search widget Integrated Google Map Links to social media Responsive navigation Responsive form (Jotform) On-page SEO (Yoast) Most modern WP themes now have the ability to inject custom CSS (goodbye PHP code hacks). I like to use Chrome's built-in "inspect element" to reverse engineer the styles.  This allows me to preview CSS overrides in real-time.  Then it's a simple copy/paste/save to apply the site-wide theme changes.   Pinnacle Homes website Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

 Custom Google Sites developed for local small business New custom Google Sites web design for Plant Concepts in Webster, New York This is the 51st website we have designed using the Google Sites platform. Google Sites design elements: Mobile-friendly layout Responsive image sliders ( how-to ) Google Drive integration Micro blog Mapped domain Embedded forms For more examples, check out our  Google Sites demo website Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

Two if by Google Sites We have many more Google Sites in the design pipeline, but here our the latest.  Freshly developed and launched for locally based clients. Projection Video Professionals Integrated Power Systems International, Inc. Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

Recently launched a new Google Sites website for a locally based law firm.  I took the html website originally designed 5 years ago and moved it into the Google Sites platform. Professional Google Sites design features: jQuery image slider ( how-to ) Mobile optimized Mapped domain Custom photography with bluish duotone effect Integrated Google Map Links to social networks Drop-down menu system Embedded JotForm Organic SEO - Visit the Osborn Reed & Burke LLP new Google Sites website - Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

Website Resign: Diamond Pro - DNN7 Diamond Pro The Brief Update website with responsive design Update Online branding The Method Design: Updated skin with custom graphics and CSS tweaks Platform: DNN7 with plugins (Revolution Slider) Hosting: ASP.NET 4.0 (Cloud) Social: Add links to Google+, Facebook and YouTube The Result RWD auto adapts to user device for best presentation (desktop or mobile) Improved page speed load and overall site performance Visit the Diamond Pro Website Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

We recently launched a new DNN portal site for Royal EAP.  The site skin is mobile responsive, which means it auto adapts to the user's mobile device for best presentation. Here are some highlights: CMS: DNN 6 Framework: .NET Database: SQL Server Hosting: Cloud Skin: Responsive Web Design (RWD) Scripts: jQuery slider Editor: WYSIWYG Modules: Document Library FAQs Mashups: JotForm Google Maps Engine DNN CMS continues to improve as a Microsoft .NET alternative to the WordPress PHP framework. Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.