Friday, November 6, 2015

WordPress Down Under

Teamed up with YOW! Australia to develop a family of related conference and event websites.

http://melbourne.yowconference.com.au

Patrick LaJuett
Patrick LaJuett manages a website design agency: + LaJuett.com, where he supports clients as a Web technology consultant and search marketing strategy adviser.

Wednesday, November 4, 2015

Convert Your Website to a Mobile Friendly Design

Make Sure Your Website is Mobile Friendly.

Earlier this year, Google Search expanded its use of mobile-friendliness as a "ranking signal". This change affected mobile searches worldwide and had a significant impact in Google Search results.

Pass Google's Mobile-Friendly Test
Google's Mobile-Friendly Test Tool
How to get the“mobile-friendly” label from Google.
  • Avoid software that is not common on mobile devices, like Flash
  • Use text that is readable without zooming
  • Size content to the screen so users don't have to scroll horizontally or zoom
  • Place links far enough apart so that the correct one can be easily tapped
If you want to make sure that your page meets the mobile-friendly criteria:
  1. Check your pages with the Mobile-Friendly Test.
  2. Read Google's updated documentation "Webmasters Mobile Guide" on how to create and improve your mobile site.
  3. See the Mobile usability report in
    Google Search Console
    , which highlights major mobile usability issues across your entire site, not just one page.

We are experts at mobile-friendly website design and conversions. Contact us for a quick quote.


Patrick LaJuett
Patrick LaJuett manages a website design agency: + LaJuett.com, where he supports clients as a Web technology consultant and search marketing strategy adviser.

Thursday, October 22, 2015

Enable Customers to Manage Web Content via Google Sites

Easy, stable and connected to the Google Apps for Work product suite.

Baseball team website developed using Google Apps for Work - Google Sites

Enabling customers to manage their own content is the right way to go.  I choose Google Sites as my go-to web CMS platform.  Here are a few reasons why...

  • Integrate Google Calendars
  • Embed Youtube videos
  • Instant micro blogging platform
  • SEO friendly
  • Hosted in the cloud

Patrick LaJuett
Patrick LaJuett manages a website design agency: + LaJuett.com, where he supports clients as a Web technology consultant and search marketing strategy adviser.

Tuesday, September 22, 2015

Display Ads for Sticky Leads

Display Ad Designs for PPC

Designing these mini advertisements is fun because it forces you to quickly understand and conceptualize the customer's business within the boundaries of a 300x250 rectangle.

Adobe Fireworks can help you quickly develop ad mock-ups for client review.

Patrick LaJuett
Patrick LaJuett manages a website design agency: + LaJuett.com, where he supports clients as a Web technology consultant and search marketing strategy adviser.

Thursday, September 10, 2015

How to Build a Basic WordPress Website

12 steps to follow for a building a successful WordPress site.

  1. Set-up a basic Linux hosting plan on a secure server environment.
    • Bluehost, 1&1, GoDaddy, etc.
  2. Install the WordPress application (should be a 1-click install via host control panel)
  3. Purchase and install a WordPress theme
  4. Customize the WordPress configuration and settings
    • Upload your logo
    • Modify colors to match your brand
    • Set fonts and sizes
  5. Create or import content
    • Add pages
    • Author blog posts
    • Upload images
  6. Enhance user experience
    • Add desired menus (top, side, footer)
    • Add widgets
    • Connect with social media profiles
  7. Install plugins to extend WordPress functionality
  8. Test, tweak and test some more
  9. Launch
  10. Submit website URL to Google Search Console
    • Submit XML
    • Set preferred domain (www or non-www)
  11. Connect to Google Analytics
  12. Monitor and adjust
    • Keep everything up-to-date
Note: Obviously some of this is personal preference, but the overall process has worked well for me.


Lakeshore Riders WordPress website

Patrick LaJuett
Patrick LaJuett manages a website design agency: + LaJuett.com, where he supports clients as a Web technology consultant and search marketing strategy adviser.

Thursday, August 20, 2015

United Insurance Website Redesign

New site features responsive design, interactive quoting forms and more.

Here's a new Google Sites we developed for an insurance company located in Grand Rapids, Michigan.

BEFORE REDESIGN

AFTER REDESIGN

http://www.grubbsgroup.net/


Patrick LaJuett
Patrick LaJuett manages a website design agency: + LaJuett.com, where he supports clients as a Web technology consultant and search marketing strategy adviser.

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