Monday, December 28, 2015

10 Questions Your Web Designer Should Ask You

10 Questions Your Web Designer Should Ask You

Here are ten questions I ask as part of the initial sales call and web design project kickoff meeting:
  1. Who is your target audience?
    (b2b, b2c, etc.)
  2. Where is your target audience located?
    (local, regional, national, global)
  3. Description of your 'typical' client?
    (general public, professional, hobbyist, etc.)
  4. What is the primary goal of your website?
    (sell, acquire, inform, etc.)
  5. Who are your main competitors?
  6. What marketing are you currently doing?
    (tv, radio, web, print ads, etc.)
  7. What are your branding guidelines?
    (logo, colors, typeface, etc.)
  8. What types of graphic files can you provide? (photos, graphics, icons, etc.)
  9. Do you have a content author available? (text, articles, social media, etc.)
  10. Do you have access to your current website analytics data?
Each project is different, but this helps get us on the same page.

For more etailed info, here is my "6D Development Process" for Website Design Projects
(My six step process for designing winning websites)


Patrick LaJuett
Patrick LaJuett manages a website design agency: + LaJuett.com, where he supports clients as a Web technology consultant and search marketing strategy adviser.

Tuesday, December 22, 2015

Parallax Scrolling Website Using DNN 7

Relax It's Parallax

Here's an example of a parallax scrolling single page website built using DNN 7.4.  Parallax scrolling involves a background image moving at a slower rate than foreground content.  This creates a layered effect as you scroll down the page, providing a subtle element of depth.

In the example below we focused on "call-to-action" from traffic arriving via a display ad banner campaign.

http://replacementwindowmilwaukee.com


Patrick LaJuett
Patrick LaJuett manages a website design agency: + LaJuett.com, where he supports clients as a Web technology consultant and search marketing strategy adviser.

Monday, December 14, 2015

WordPress Website for Child Care Facility

New WordPress website for Rich Beginnings child care in Brighton, NY

http://richbeginningschildcare.com

Patrick LaJuett
Patrick LaJuett manages a website design agency, where he supports clients as a Web technology consultant and search marketing strategy adviser.

Friday, November 6, 2015

WordPress Down Under

Teamed up with YOW! Australia to develop a family of related conference and event websites.

http://melbourne.yowconference.com.au

Patrick LaJuett
Patrick LaJuett manages a website design agency: + LaJuett.com, where he supports clients as a Web technology consultant and search marketing strategy adviser.

Wednesday, November 4, 2015

Convert Your Website to a Mobile Friendly Design

Make Sure Your Website is Mobile Friendly.

Earlier this year, Google Search expanded its use of mobile-friendliness as a "ranking signal". This change affected mobile searches worldwide and had a significant impact in Google Search results.

Pass Google's Mobile-Friendly Test
Google's Mobile-Friendly Test Tool
How to get the“mobile-friendly” label from Google.
  • Avoid software that is not common on mobile devices, like Flash
  • Use text that is readable without zooming
  • Size content to the screen so users don't have to scroll horizontally or zoom
  • Place links far enough apart so that the correct one can be easily tapped
If you want to make sure that your page meets the mobile-friendly criteria:
  1. Check your pages with the Mobile-Friendly Test.
  2. Read Google's updated documentation "Webmasters Mobile Guide" on how to create and improve your mobile site.
  3. See the Mobile usability report in
    Google Search Console
    , which highlights major mobile usability issues across your entire site, not just one page.

We are experts at mobile-friendly website design and conversions. Contact us for a quick quote.


Patrick LaJuett
Patrick LaJuett manages a website design agency: + LaJuett.com, where he supports clients as a Web technology consultant and search marketing strategy adviser.

Thursday, October 22, 2015

Enable Customers to Manage Web Content via Google Sites

Easy, stable and connected to the Google Apps for Work product suite.

Baseball team website developed using Google Apps for Work - Google Sites

Enabling customers to manage their own content is the right way to go.  I choose Google Sites as my go-to web CMS platform.  Here are a few reasons why...

  • Integrate Google Calendars
  • Embed Youtube videos
  • Instant micro blogging platform
  • SEO friendly
  • Hosted in the cloud

Patrick LaJuett
Patrick LaJuett manages a website design agency: + LaJuett.com, where he supports clients as a Web technology consultant and search marketing strategy adviser.

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