Digital Marketing by Patrick LaJuett

 I go through a similar explanation almost every time I pitch a new customer. Very well done and easy to understand.

Netflix takes up 32.7% of Internet bandwidth http://www.cnn.com/2011/10/27/tech/web/netflix-internet-bandwith-mashable/index.html?hpt=hp_t2

Google's algorithm change hits 12% of search results http://money.cnn.com/2011/02/25/technology/gaming_google/

Another great resource from the GetListed.org Learning Center... Numerous articles in the learning center will help give you a better understanding of how the local search engines work, and how to use them to promote your business effectively. Local Search Glossary – Jargon Definitions and Explanations SEO   Trying to understand how the search engines work can be tough--especially if some of the terminology is new to you. We hope this alphabetized glossary helps you sort through Local Search jargon.   http://getlisted.org/resources/glossary.aspx

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I've had many discussions with clients regarding the use of dashes versus underscores as word separators. For example: "web_design_company.htm" VS. "web-design-company.htm".  The question is whether or not the search engines interpret them the same way.  As it turns out, dashes may be the best way to go, at least from an SEO perspective. Stumbled upon a relevant post from Google's Matt Cutts, here's his take on it: http://www.mattcutts.com/blog/dashes-vs-underscores/