Digital Marketing by Patrick LaJuett

Teamed up with YOW! Australia to develop a family of related conference and event websites. http://melbourne.yowconference.com.au Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

Make Sure Your Website is Mobile Friendly. Earlier this year, Google Search expanded its use of mobile-friendliness as a "ranking signal". This change affected mobile searches worldwide and had a significant impact on Google Search results. Google's Mobile-Friendly Test Tool How to get the“mobile-friendly” label from Google. Avoid software that is not common on mobile devices, like Flash Use text that is readable without zooming Size content to the screen so users don't have to scroll horizontally or zoom Place links far enough apart so that the correct one can be easily tapped If you want to make sure that your page meets the mobile-friendly criteria: Check your pages with the Mobile-Friendly Test . Read Google's updated documentation, " Webmasters Mobile Guide " on how to create and improve your mobile site

Easy, stable and connected to the Google Apps for Work product suite. Baseball team website developed using Google Apps for Work - Google Sites Enabling customers to manage their own content is the right way to go.  I choose Google Sites as my go-to web CMS platform.  Here are a few reasons why... Integrate Google Calendars Embed Youtube videos Instant micro blogging platform SEO friendly Hosted in the cloud Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

Display Ad Designs for PPC Designing these mini advertisements is fun because it forces you to quickly understand and conceptualize the customer's business within the boundaries of a 300x250 rectangle. Adobe Fireworks can help you quickly develop ad mock-ups for client review. Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

12 steps to follow for a building a successful WordPress site. Set-up a basic Linux hosting plan on a secure server environment. Bluehost, 1&1, GoDaddy, etc. Install the WordPress application (should be a 1-click install via host control panel) Purchase and install a WordPress theme Themeforest is a good place to start TIP - Make sure it passes Google's mobile friendly-test Customize the WordPress configuration and settings Upload your logo Modify colors to match your brand Set fonts and sizes Create or import content Add pages Author blog posts Upload images Bigstock (fee),  Pixabay (free) Enhance user experience Add desired menus (top, side, footer) Add widgets Connect with social media profiles Install plugins to extend WordPress functionality Security - Wordfence Backups:  BackWPup Search engine optimization - Yoast SEO Test, tweak and test some more Launch Submit website URL to Google Search Console Submit XML Set preferred d

New site features responsive design, interactive quoting forms and more. Here's a new Google Sites we developed for an insurance company located in Grand Rapids, Michigan. BEFORE REDESIGN AFTER REDESIGN http://www.grubbsgroup.net/ Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

How Do I Appear First in Google Search Results?   Here are best practices for improving your ranking in Google search results: Provide high quality content on your site. Google tries to find the best answer for our users’ requests; if you write the best material, you’re in the game.   Make your site mobile friendly. Many users search on mobile devices; Google’s search results favor pages that they think answer the user’s request with the best possible user experience on their platform.   Use informative titles and snippets. Good, clear titles and accurate meta tag descriptions help Google understand the purpose of a page and generate useful snippets in our search results.   Add structured data to enable additional search result features such as stars, event information, or site search boxes.   Make sure that you follow Google’s guidelines and avoid pitfalls that could affect your ratings. Patrick LaJuett manages a website design agency : + LaJuett.com , where he supp

New Nobles & DeCarolis website was built with DNN Utilizing a Responsive DNN Skin to ensure better customer experience We took an older DotNetNuke website and upgraded to a modern responsive skin. The result is a better looking and easier to navigate website.  Here's what we did: Updated CMS to latest stable DNN build Applied responsive skin Modified to match customer brand Migrated content Integrated custom photography Added CSS3 animation Q/A Tested Launched Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

How to Disable Comments in WordPress 1. This applies to new posts that you will publish from now on: Navigate to Settings > Discussion > Uncheck "Allow people to post comments on new articles". 2. To disallow comments from already publish posts: Navigate to Posts > Select all and "Edit" under bulk actions and hit apply > Choose "do not allow" next to comments and click update posts. Patrick LaJuett manages a website design agency : + LaJuett.com , where he supports clients as a Web technology consultant and search marketing strategy adviser.

More Clickable Ad Banners It's been a while since I designed online ad banners.  Back in the mid-2000s, I did a lot of them for AOL's YP ad campaigns.  The small size constraints certainly can present a challenge.  Here are some things I have learned over the past decade or so. MY TOP 10 AD BANNER DESIGN TIPS: Use standard size ads ( https://support.google.com/adsense/answer/6002621?hl=en ) Make text as large as possible for legibility Adhere to existing branding specs Use glows and shadows to help text "pop" Use visually interesting photos Compress files as much as possible Test color blindness rendering ( http://color-blindness.com/coblis-color-blindness-simulator ) Incorporate ad size into naming conventions (i.e., WW-Puget-336x280) Get approval on one ad size before creating additional sizes A/B test design variations as well as call-to-action text Here are some example of our recent ad banner designs... Patrick LaJuett