Tuesday, December 29, 2015

Happy New Year!

 Wishing You a Very Happy and Prosperous New Year!


Patrick LaJuett
Patrick LaJuett manages a website design agency: + LaJuett.com, where he supports clients as a Web technology consultant and search marketing strategy adviser.

Monday, December 28, 2015

10 Questions Your Web Designer Should Ask You

10 Questions Your Web Designer Should Ask You

Here are ten questions I ask as part of the initial sales call and web design project kickoff meeting:
  1. Who is your target audience?
    (b2b, b2c, etc.)
  2. Where is your target audience located?
    (local, regional, national, global)
  3. Description of your 'typical' client?
    (general public, professional, hobbyist, etc.)
  4. What is the primary goal of your website?
    (sell, acquire, inform, etc.)
  5. Who are your main competitors?
  6. What marketing are you currently doing?
    (tv, radio, web, print ads, etc.)
  7. What are your branding guidelines?
    (logo, colors, typeface, etc.)
  8. What types of graphic files can you provide? (photos, graphics, icons, etc.)
  9. Do you have a content author available? (text, articles, social media, etc.)
  10. Do you have access to your current website analytics data?
Each project is different, but this helps get us on the same page.

For more etailed info, here is my "6D Development Process" for Website Design Projects
(My six step process for designing winning websites)


Patrick LaJuett
Patrick LaJuett manages a website design agency: + LaJuett.com, where he supports clients as a Web technology consultant and search marketing strategy adviser.

Tuesday, December 22, 2015

Parallax Scrolling Website Using DNN 7

Relax It's Parallax

Here's an example of a parallax scrolling single page website built using DNN 7.4.  Parallax scrolling involves a background image moving at a slower rate than foreground content.  This creates a layered effect as you scroll down the page, providing a subtle element of depth.

In the example below we focused on "call-to-action" from traffic arriving via a display ad banner campaign.

http://replacementwindowmilwaukee.com


Patrick LaJuett
Patrick LaJuett manages a website design agency: + LaJuett.com, where he supports clients as a Web technology consultant and search marketing strategy adviser.

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